9 Reasons Why You Need to have a Business Website?
In the last decade, the Internet is a new revolution people started using internet for almost everything which is why everyone needs to have a Business Website.
Unless you’re a small business owner who is not interested in growing your brand, you need to have a website.
These days building a business website or e-commerce store is easier than ever: it doesn’t cost much money, you don’t have to know how to code or design, your online store is not restricted to business hours, and it’s one of the best means of free advertising.
Having a small business website isn’t just about selling your goods and services — it’s also about providing something of value to potential customers.
With so many low priced online services, there’s really no excuse to keep putting it off.
Still not sure how having a website will help you grow your business?
Here are ten reasons why you need to have a Business Website:
1. Your customers expect it.
If this were the only reason on the list, it would be enough. Six out of ten consumers expect brands to provide online content about their business on some form of digital property, and more than half head straight to the brand’s website for product information.
If you don’t have a business website, today’s digital-savvy (and impatient) customers may look elsewhere. Take a look at this list of specifics that customers say they want from a business website.
2. It provides social proof.
Ninety percent of consumers claim that online reviews influence their buying decisions.
You could rely on FourSquare, Yelp, and other review sites to host reviews for your brand, but you can kill two birds with one stone on your own website.
Since potential buyers are already looking for you online, including customer testimonials on your site is a great way to impress potential buyers.
3. High Return On Investments.
Building a website is one of the cheapest investment in your business. A normal WordPress website will cost you only $150 at Truelancer. With this amount of money, you can have a whole new channel of revenue no matter how small is your business is a single website will allow you to target global customers.
4. You don’t need extensive coding or technical skills.
Web Development is a one-time investment and you can outsource your website easily. At Truelancer developers like Ajit and AgileSoft usually charges $150 for a Responsive Website. To don’t need to have any sort of technical knowledge to own a website. with CMS like WordPress and Shopify, it’s super easy to maintain your website.
To make sure which CMS suits for your business must read this article on “Which Open Source CMS is the Best CMS for Your Website?”
5. Your competitors all have company websites.
Consumers typically start their buying journey with research and recommendations from peers and social network connections.
Studies show that once a consumer has an idea of what they need or want, they start researching, and 72 percent of them go online to find educational material, reviews, and testimonials, according to a recent report.
So if you’re not staying competitive with your competition, you’re giving shoppers a reason to buy from another brand.
6. Never put up the ‘closed for business’ sign again.
Nobody wants to work at 3 a.m., but some people like to shop then. Having a business website or e-commerce store means that you can sell products all the time — not simply between 9 a.m. and 5 p.m.
An online store can mean a dramatic boost in sales, especially when you factor in additional customers who are not restricted by geography. Your online presence also supports marketing campaigns, customer service, client relationship building, brand recognition, and almost every other element of the revenue stream.
7. You’ll show up in Google search results.
Consider this: 81 percent of consumers perform online research before making a purchase. That means they go to Google and type in one or more keywords, like “best leather shoes” or, if they know what they want, “handcrafted Italian leather women’s shoes in Los Angeles.”
If you don’t have a website for your business, the chances of showing up on the search engine results page (SERP) are zero. But if you have a site, you can optimize it for search engines, thereby increasing your chances of appearing at the top of Google’s results and getting more visibility with potential customers.
Long-tail keywords, meta descriptions, and titles are just some of the things you can customize on your site to improve your search engine optimization (SEO).
8. Create a resource centre for your staff.
In addition to helping customers, your business website can also benefit your own employees.
Create an orphan page (one that is not visible anywhere on the site so it can’t be found unless someone is given the direct link) with self-service videos, instructional materials, or even internal forms to help your team learn everything they need to know on their own schedules.
9. Showcase your products and services.
Not only can you display your products or outline your services in detail with beautiful images, but you can provide short video tutorials or downloadable PDF instructions to give hesitant customers no reason to go elsewhere to purch
Need help setting up a website for your business?
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