As a freelancer, just creating profiles and services on freelancing platforms will not get you the work you are always aspiring and dreaming about. To achieve your magic number you have to promote yourself, your talent and your services.
Once you have successfully completed your profile on Truelancer, it will help you create customized services which show exactly what you can do and for how much by incorporating well written text and good images.
If you’re thinking that once all this is done you are good to go and jobs will come pouring in, you are terribly wrong. After you have completed designing your profile and services, you need to promote them in order get some traction.
Here are 7 ways to successfully promote and share your Truelancer services and profile
Share them on your Truelancer network
Your Truelancer network is a very powerful tool. People who are following you are definitely interested in what you have to offer. Once you create a new service, they are notified of it. Thus, follow some people and get followed by some. This creates a network for you and keeps it in the loop regarding all your activity. Thus, interested people will soon come flocking and show interest in your work and your services.
Use the power of your social channels
Facebook, Twitter, Instagram and other numerous social media channels find more use in professional networking and promotions than they do in social interaction. Make them work for your cause by promoting your services and profile over your social media networks. Once interested people in your network see your services they will share it on their networks and the chain will continue which will bring you more traction and more work.
Use the power of LinkedIn promotions
When it comes to professional networks, there is no better place than LinkedIn. Most freelancers are ignorant of the power and potential hidden in LinkedIn promotions.
You see, your entire network on LinkedIn is a professional one so in a nut shell, all the people known to you are interested in you for professional reasons and the more they see your services and profile promoted over there the more interest it will generate and the chain will continue itself building strong professional connections for you and bringing you good quality work.
Promote on your already established platforms
Your own platforms like your blog or your website can be a very potent tool to bring your more traffic and more work.
When you promote your services on your own platforms you know exactly who your target audience is. This provides you with an advantage to customise your posts in such a way that more people get interested and attracted to your services and thus the traffic towards your Truelancer profile will increase and get you more work and more connections.
Make your services search-friendly
You have to be search friendly in the modern online world. SEO is your most powerful tool all across the internet. The more easily people can find you the chances of you receiving work will be more high.
Be sure to include important keywords when you are completing your profile or designing your services. Keywords are essential because these are those words which people generally tend to find on search engines. Thus, be sure you’re search friendly.
Passive e-mail marketing can be helpful
It is a very old trick in the online world but yet its power has not diminished. The email id of a person is the virtual fingerprint. If you are able to rap into that and generate an interest then there will be no stopping you.
Emailing is a very simple task. Find the contacts of potential clients and firms and send them bulk emails. Some of them will revert to see what you can offer and then some more will. Gradually your client base is bound to improve.
Increase the frequency of promotions and sharing
Don’t just share your services once and then sit tight, waiting for something magical to happen. You have to give it more effort. You have to create plans like sharing once in the morning and sharing once in the night.
The ideal frequency should be sharing twice in a day and choosing the best time based on the activity of your network. This may seem far-fetched but it is indeed an accepted and highly recommended strategy.
Your Truelancer services and profile represent you on the virtual platform when clients and prospective employers are looking for talented freelancers. The more easily your whole portfolio can be found the greater traction you are bound to get. Thus, don’t underestimate the power of sharing and networking and make efforts regarding the same.