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How to promote your Service Gigs on Truelancer to Sell & Earn more

March 5, 2016 by Jessee R

Truelancer is an amazing platform to build your own freelancing empire. We have great features than any of our other competitors.

Let me make you understand with an example. Upwork (formerly oDesk) only allows you to apply for given jobs. It is not possible to market yourself there. But Fiverr is an exception. There you can easily post your services. Our platform is a combination of both; you can apply to already posted job offers and can publish your services also. This excludes the usage of two different websites, thereby saves time.

If you ever used us, chances are little that you got no works.

After signing up, you never closed the tab and stayed there by filling profile details, creating service gigs etc. Can you relate to this? Then you never felt (feel also) a drought, I know.

But, in order to pull out the maximum profit, you should dedicate some time to work more in our platform. Check out the image below, you can see how many sales these guys made.

Here, in this post you are going to read how you can promote your service gigs to sell and earn more.

1. Take Care right from the Creation itself

Creating a service gig is not a heavy task. You can do it within seconds. But, if you don’t want to let your service go unnoticed, you should give proper care when creating it.

Here is the service creation page (see the image). As you can see, there are some fields. Fill these fields with utmost care because these fields determine the future of your service gig.

Give a captivating name. Instead of following a conventional one like “I can Create Logos”, why don’t you enter “I can Create Professional Logo for Your Business- Refund is Guaranteed upon Dissatisfaction” as your gig title?

I know it is a little bit longer. But this will work out, why because it is more specific and increase the interest of employers after reading your end words.

There are fields for rate, time of delivery, details, category, skills, and tags. Make sure you write not a single nonsense word.

2. Research before Creating Your Service

truelancer- service — credits:- searchenginewatch.com

Don’t you hate homework? Frankly, I do. But this time you have to cope with it. Before posting your service gig, you should do a brief but effective keyword research.

Many tools are available like Keyword Planner (free), Long Tail Pro, SEMRush and Market Samurai for this purpose. You just analyze the competitiveness. Select only those keywords with low competition.

After getting 1- 2 good keywords, try to include those words within your service name and details. This will ensure that your gig will be search engine friendly.

3. Widen Your Network on Truelancer

Now, Freelancing and entrepreneurship have been converged. Most of us see both of them as same irrespective of some subtle differences.

An entrepreneur should have a wide and valuable network to support his work. Let us take an offline entrepreneur into consideration. If he has a good network, automatically his business grows. They talk about his services to the people in their network. In business, this is a marketing strategy called mouth marketing.

Guess what? Mouth marketing is considered as a reliable way of promotion than ads or any other thing. But it is very difficult to implement. People decide what they have to tell to their friends and followers. So there will be no genuine ways of mouth marketing except providing good service.

Personal messages and emails are considered as mouth marketing in the online world. So, whenever you are hired, ask them to follow you on Truelancer. If your friends are using us, don’t forget to follow them and get followed. By this method of reciprocation, you can easily build a good follower network with us.

Here comes the surprising info. Do you know that whenever you post a new service, your followers are notified by email? Pretty cool, eh?

That’s why I asked you to build a good network within our platform. Whoever knows whether it will bring you a million dollar deal or not? 😉

4. Don’t Price Your Gig Randomly

This one may be the mistake you have been doing right from the beginning of your career. Most of the time, you charge higher than you deserve. Very few people charge less for their quality.

I would say both the groups are not doing right. If you overcharge for your work, your service will be a desert, devoid of clients. On the other hand, undercharging your service will be resulted in weariness because you are not paid for the effort for you make. So, you should charge exactly what you deserve for your work.

How to know the exact amount you have to impose for your service? Be observant. It is as simple as that. Still puzzled?

Follow these steps to price your gig.

Find out a bestselling service on Truelancer and know its cost.
If possible, try to read an article that best selling person did for profit.
If you can’t discover any of his paid works, visit his profile and look at his portfolio and article section.
Now you have an overview about that person’s quality and his fee. Then, analyze your virtue and compare it with his.

After following these steps, determining the cost of your service will no longer be a tough row to hoe, I think.

No matter for what service you are pricing, assessing the works of your competitors help you to land on a decent amount suitable for you as well as for your client.

5. Feature Your Services

Visit the service page of us here. You can see that some items are placed on the top with a “featured” tag. For every visit, they are on top. There is no doubt in that these services are the first priority of an employer who visits the page.

This is an easiest way to promote your service gig here. We give you 200 credits to your Truelancer account if you refer one person to sign up with us. These credits can be used to feature your service.

NB: – If your referral person buys your service, you are eligible to get “Zero Fee Offer”. That means you will get the complete payment from the client without losing a penny as the service fee.

Ready to Earn More?

Are you still not our user? Sign up from this page now.

Then keep following the above steps I have shared while posting a service gig.

Happy Freelancing. 🙂

Digital Superstars- Harsh Agrawal

January 31, 2015 by Jessee R

Last week we featured the inaugural post in the series of Digital Superstars on Pat Flynn. Today we explore the life of Harsh Agrawal, the digital superstar from India.

Who is Harsh Agrawal?

Harsh is an online entrepreneur, a prolific blogger and one the most famous online personalities all across India. He is one of those people who has taken Indian blogging to the next level and proved it to be a worthwhile profession.

With an average income of 8000 dollars a month, he is certainly as good as it gets for Indian bloggers and is an avid inspiration to many aspiring bloggers and digital marketers.

His blog Shout me Loud which focuses on articles and posts regarding blogging tips, online marketing , SEO and other related stuff has over 400000 avid readers and over 17000 subscribers. Impressive isn’t it?

An engineer by profession, Harsh completed his high school in 2004 and earned his Engineering degree in 2008. Before becoming a professional blogger he was working for Convergys and was about to join Accenture but in April 2009, he made a decision to become a professional blogger and then everything changed!

Shout me Loud was initiated in the December of 2008 as a tech blog but as it journeyed forward, Harsh started to cover every aspect of online marketing. Soon the blog became extremely popular among other bloggers as they flocked in to learn the tricks of the trade and make a business out of their blogs. The traffic started growing and gradually Harsh Agrawal became the leading name when it came to Indian bloggers.

The blog has won the Indian Bloggers Award and is also featured in numerous media channels like Newspapers and magazines. What followed was a better life with more opportunities of success than Harsh would have had with the $300 per month job at Convergys.

Was it all a cherry-ride for Harsh?

Definitely not! Every success story may seem like a dream but in its core, each one is a nightmare until success actually happens. The same was with Harsh. He had his struggles and mishaps before rising to success.

The first income which Harsh received was $10. That can be disappointing for anybody. But with entrepreneurs it is always that thin chance of success which entices them and so was with Harsh. He started putting in more effort and learning about the online world of professional blogging. But then an accident happened!

Well, sometimes accidents can be blessings in disguise and that was the case with Harsh here. With the doctors prescribing complete rest for 6 months the only things entertaining him were his laptop and his blog on which he worked relentlessly for 14-16 hours a day. There was no stopping him then!

Today Harsh not only manages his own blog but also collaborates as a consultant and guide for other bloggers and digital firms to assist them in making their online presence better. Apart from Shout Me Loud, he also has added other blogs in his network like:

WphostingDiscount

Shout Me Tech

WpFreeSetup

ShoutMydomain

What does the future hold?

As a passionate blogger Harsh plans to continue blogging and help other bloggers find their niche. The main goal is to expand his blog to the next level and then the next again. The story has been a success so far and I hope it will continue to be so.

What is it that makes people like Harsh Agrawal create a buzz of their won and take the world by storm? I personally believe it is their attitude towards life and their passion towards what they like doing. Only with that kind of dedication can one decide on letting go off securities and shackles of a mundane life and become his own boss and live his life the way he wants to!

Inspired by Harsh connect with him from here on Facebook and Twitter. You can connect with his posts to by clicking here.

Stay tuned, we will return next week with more posts about people who are digital superstars and can be a worthwhile inspiration for all of us, Just like Harsh here.

11 Top Bloggers and Digital Experts to Follow in 2015

March 17, 2017 by Jessee R

Across any platform, business, politics or academics, there are always some who emerge on top because of their choices, accomplishments and way of thinking. These people are called leaders or experts in their fields whom people tend to follow and look upon for some genuine advice.

Digital Marketing and Online Media are no different. Over the years there have been trendsetters who have led the way and given the entire concept their own twists and turns. That is why they have become experts and authorities in the fields of digital marketing and are widely followed all across the world.

As 2015 starts, let us look at some experts, following whom will be worthwhile and beneficial.

Kim Garst

She is a public figure when it comes to personal branding and online campaign strategies which are also her professional expertise. She is the founder of Boom! Social, a personal branding and social media consulting firm. On a regular work basis she provides social media keynotes and in-depth training to entrepreneurs and corporations such as IBM.

She was ranked 24th by Forbes as one of the top fifty social-media influencers in 2012 and has climbed the ranks since then. Her Boom! Social blog is ranked second in the list of top social media blogs. That should be reason enough to follow this Digital Expert !

Joel Comm

He is an American author and internet marketer. In 2006, he published The AdSense Code: What Google Never told you about making money with AdSense, which was a New York Times and Business Week bestseller.

Apart from that, this guy does a lot of things. He has hosted and produced an online reality show and owns a software company called Infomedia. He has helped millions of people understand internet marketing and SEO/SEM through his public speeches, presentations and conferences focused on business, internet marketing and entrepreneurship. This makes him a must follow Digital Expert on our list.

John Jantsch

This guy is an author, speaker and marketing consultant who specialises in assisting small businesses. His work with Duct Tape Marketing has invited much applause from big firms like Forbes. He stresses on the use of the internet and social media as a cornerstone for success for small businesses and thus has quite a following when it comes to that which makes him one of the top Digital Experts on our list.

Michael Hyatt

The former chairman and CEO of Thomas Nelson Publishers, Michael, now blogs about Intentional Leadership and writes on leadership, publishing, productivity and social media. He is a full time writer and speaker giving people advice on how to be more productive and utilize the internet and social media to increase and promote your own brand.

He was rated as the top expert to follow in 2014 by Forbes when it came to social media and marketing. Thus, he will be one of the hot Digital Experts to follow this year as well.

Jay Baer

He is one of the world’s top marketing keynote speakers and has over 20 years of experience in the field of digital marketing. This certainly means that he has been there right from the start. He has consulted over 700 companies and currently runs the firm Convince and Convert, which provides social media and content marketing advice and counsel to leading companies such as Oracle.

Thus his presence as one of the top Digital Experts fails to go down and is ever rising.

Bryan Kramer

Bryan is a social business strategist and CEO of PureMatter, a marketing agency focused on digital and social media marketing. He has always been in the list of top online media influencers by Forbes, Huffington post and numerous other forums. He has a vast following on many channels and is a affirmative authority on social media marketing and digital promotions.

Thus he is one of the Digital Experts that you must follow in 2015.

Lee Odden

Whenever you are reading something on the TopRankBlog, you are reading this guy. He is the CEO of TopRank Online Marketing, a digital marketing agency which specialises in strategic internet marketing consulting services.

Many notable forums like Forbes, The Wall Street Journal, The New York Times and many more have cited him as one of the notable experts when it comes to digital marketing and social media. His blog alone has over 50,000 subscribers and his take on online marketing is widely respected and followed making him another of the top Digital Experts to follow in 2015.

Martin Jones

With over 14 years of progressive experience in interactive strategy, Internet Marketing, social media and website promotion, there is little room for doubt that this guy is not an expert. He is currently the Senior Marketing Manager at Cox Communications.

He has over a million fans on facebook who engage with him on a daily basis seeking advice and guidance in his respective field making him one of the powerful Digital Experts to watch in 2015.

Pat Flynn

This guy has one inspirational story to tell. Laid off from an architectural firm in 2008 due to recession after which he started to blog and currently earns a average of $70 grand per month. That is a whopping figure which is one of the major contributors of establishing him as one of the top Digital Experts to follow in 2015.

He as a leader is glowing with potential as he is comparatively younger and has a lot to offer. So keep calm and follow this guy.

Brian Carter

This guy is an American author, speaker, comedian and a marketer. He is the CEO of Carter Group, a digital marketing and advertising agency. He has been featured on a lot of respectable forums as an expert marketer and a man to go to when you have PR problems. Some of the forums who have noted his work are Twitter, The Wall Street Journal, ABC News, Bloomberg New and a host of others. This makes him one of the top Digital Experts in our list here.

Neil Patel

He is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He has helped a lot of companies to increase their revenue through effective internet marketing like Amazon, NBC and HP etc. Forums like Forbes, The Wall Street Journal and The Entrepreneur have regarded him as one of the top influencers on the web in the arena of social media and have also accolade his start-up as one the best.

His blogs are very interesting and always take a unique point of view on digital media and online marketing which may be the reason of his vast following and making him one of the best Digital Experts to follow in 2015.

5 Advantages of owning a Business Mobile app

March 17, 2017 by Jessee R

With the internet and social media increasing their stake in the marketing and advertisement sector it has become inevitable for businesses belonging to diversified categories to establish an influential online presence in order to grow effectively. Websites, Facebook pages, Google AdSense etc. are only a few prominent methods of online promotion. One such tool is a business app.

What is an Mobile app? $C:\Users\Rahul\Documents\Rahul\Career\freelance\TrueLancer\Dipesh Garg- Founder Trulancer\Content Marketing for Truelancer\Articles\security-guard-smartphone-app.jpg$

It’s a self-contained program developed on core technical platforms like java just like a piece of software designed to fulfill a particular purpose; especially available to any smartphone user..

In other words, it’s a mobile application made to serve a purpose. With the modern advancements in technology apps are now not limited to smartphones but can also be seen on interactive operating systems and PCs. That is why owning an app has become significant in increasing your business operations and productivity.

Here are 5 advantages of owning a business app.

1. Every app is customer-centric

$C:\Users\Rahul\Documents\Rahul\Career\freelance\TrueLancer\Dipesh Garg- Founder Trulancer\Content Marketing for Truelancer\Articles\photowithmenu.png$

The motive behind every business app is to simplify user functions to a superlative level. This increases customer satisfaction as one takes far more less time to carry a process or transaction or query than he would have taken on other platforms.

For example, notice the stark difference in functionalities between the zomato app and the zomato web page.

The app is much simpler to use and it takes little time to find a place of your interest and know its each and every detail.

2. It increases your outreach exponentially

One may not have a laptop or a PC but it’s hard to believe that anyone doesn’t own a smartphone these days. When you own an app, it is available on app stores of all the smartphone users. Thus your visibility increases manifold and you generate increased brand awareness.

$C:\Users\Rahul\Documents\Rahul\Career\freelance\TrueLancer\Dipesh Garg- Founder Trulancer\Content Marketing for Truelancer\Articles\2013-03-people-smartphones-f.gif$

Portio Research estimated that approximately 1.2 billion users across the world were downloading and using apps by the end of 2012.

This is forecast to grow at 29.8 % each year to reach 4.4 billion users by end of 2017.

Now for a more specific outlook let’s see what Facebook has to say about its app use.

Facebook is a mobile company now. It makes 62 % of its advertising revenue on mobile, a dramatic change for a company that had no mobile ads as recently as two years ago. And of the 1.32 billion people, who use Facebook each month, 399 million, roughly a third, only log in with their phones. It’s important to note that Facebook’s monthly user base has grown 14% year over year, while its mobile user base has grown much more, at 31 %. $C:\Users\Rahul\Documents\Rahul\Career\freelance\TrueLancer\Dipesh Garg- Founder Trulancer\Content Marketing for Truelancer\Articles\photo_2.png$

Now, would you want to miss on a market size which is already so big and bound to grow at such exponential rates?

3. It generates more consumer interest

People like comfort. The simpler it is to do something, the more people do that thing. The same goes with an app. For an app which is easily available for download and has very simple mode of operations it is largely likely that it will go viral on online media. For example take the Times of India app.

Rather than waking up every morning and reading the newspaper before work, who would not like to carry it around wherever he went and read the trending news anytime of the day he wants. $C:\Users\Rahul\Documents\Rahul\Career\freelance\TrueLancer\Dipesh Garg- Founder Trulancer\Content Marketing for Truelancer\Articles\SS_12631_0.png$

That is life simplified to a great deal and thus it makes the app hugely popular.

That is why a good business app will lead to more and more people flocking towards it with curiosity and interest.

4. You get a hike in social credibility

Ultimately a good app will make your business popular and trending on the online globe. This is due to all the factors discussed above like increased consumer interest leading to increased transactions which will then lead to increasing profits and a greater credibility for your business.

5.It simplifies all your business functions

An app can simplify your business functions too. These include data mining and research for reporting and analysis. These functions can be added and taken care of when the app is developed so that it has a strong and flexible back end which will help the owner keep a precise track of his business progress.

A business app simplifies life for you and your clients. It connects to a large potential market with virtually cheaper maintenance and infrastructure costs.

So, do not hesitate get an app made now and see your business grow.

Looking for app developers, here are a few featured ones by Truelancer

1. Optimize your android apps, 40 downloads and star ratings for INR 800

2.Design mockups and wire frames for your app idea for INR 5000

Hire Freelancers | Post Project | Buy Freelance Services | Sell Freelance Services | Create Truelancer Account

5 Reasons why your Business Logo should be perfect

March 20, 2017 by Jessee R

It is a naturally occurring phenomenon that people tend to associate more information and opinion to images

and symbols rather than plain text. To create an impact on the customer you need to associate a recurring image in his mind which reminds him of the quality, experience and satisfaction received through your business.

The concept of branding is not new. Since the advent of modern capitalism, business owners have tried and evolved various methods to help ascertain their own products as those of the highest standards. This is the base-line of branding. It involves ideas such as brand images, logos, PR campaigns and many more. In today’s complexly competitive global market, it is quintessential to have the right branding for your company.

A perfect logo can do just that for you.

Here are 5 reasons why:

1. Immediate Informal Connection

A three year old kid who loves French fries may not be able spell and read McDonald’s but he will certainly remember this

This is the power of a good logo. It will connect to the masses, literate and illiterate alike. Humans tend to remember likeable things by associating related images to them. This is the informal connection you need to grow your business to higher standards.

2. Instant Publicity

People often use exhaustive press-releases and textual content to promote their business. Using the right image with these promotion campaigns helps increase the rate of publicity. For example:

The logo of burger king will immediately convey a message of a lavish and filling burger meal when you see it. The yellow semi circles represent the two buns of a burger signifying the product it offers and the text in between outlines the name of the venture. It also promotes itself as a registered and approved brand by just adding the little ® which represents a registered trademark. This indeed is a good logo, with just enough text and imagery to convey the right message.

Now let’s have a look at this

Irritates the eyes doesn’t it? The first thought which comes to the mind is to not look at it. The aim here must have been to convey the name of the company and show what it does which is basically professional formatting but sadly, the only thing it accomplishes is bad publicity. You do not want your logo to do that for you.

Hence, it is essential to sync your message to your logo but not overdo it.

3. Increased Brand Awareness

Logos take up less space and hence are less costly to promote once complete. This helps increase diversified marketing in the form of tabloids and online content which then comes at a cheaper cost but still carries your marketing campaign effectively. Hence, more and more people come to know about your business and the services you have to offer.

4. Effective Communication

The right mix of text and graphics in your logo will help you communicate with the customer base effectively. Too much detailed text creates boredom and distraction and too much imagery creates nuisance.

5. Long Term Association

People tend to make an opinion about your brand and associate It with your logo for the long term. For instance

This is downright offensive. This place probably shut down because they gave no thought to how their logo looked!!

Whereas

I think I don’t need to tell you much about this one.

People have long associated apple and its products and its logo has played a keen part in conveying the name of the company, its brand value and the quality it has to offer.

A good logo can simplify the secondary functions of your business like marketing and advertising. So get one made now.

Looking for someone to make a good Logo for your business, checkout these featured freelancers

1. Make New logo + Get one video intro to it free